Reflective Journal
In the presentation, my group explained the newsletter of LEONE Designers. Firstly, Inah discussed our research and separate idea. Next presentation, I explained how we summarised our idea and introduce a final piece. Finally, Iris showed and explained the development of our idea.
(Summarise group idea - Newsletter)
Clearly, we decided the logo must stay on the top of the newsletter and a text introduce the boutique would stay under the logo. Likewise, we designed a hat stay on the right-bottom which just use 3/4 part of the hat because that idea from Iris's design. We designed the newsletter with a black background because black background would make the newsletter more luxury. Thus, the logo and text were white. Moreover, we used Inah's idea to create a frame around the newsletter. Besides, we put more products into the newsletter because we would like to introduce more products to customers which did not only one such as the hat. We put many products around the frame and the address on the bottom newsletter so we designed social media near the address. Although we designed both sides for newsletter in the first idea which had one was introduced the boutique and one was timetable and address, we realised one side was suitable to promotion by email and website.
(Group design newsletter)
(Iris's idea development)
Additionally, we tried to develop group idea with similar the style such as black background, hat and many objects. The colour and location of social media had changed with the address.
(Inah's idea development)
(Feedback from presentation)
(Feedback from presentation)
We got feedback after the presentation from our tutor. They showed us the strengths and weaknesses in a group and each person. We had a different choice in the piece so that was a weakness in our group. I though we need more meeting face to face to explain individual idea and decision but we had a limit time for this project. Therefore, if we have more time to develop this newsletter, it will better and satisfied investor's demand.
In conclusion, I realised our group had hardworking but sometimes we kept individual idea so that was a reason to make group idea cannot develop. I think if we work in a group we need to think out of the box and try to look another view. Sharing and complexing are a good way to enhance an idea and solve the problem during the process.
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